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"Providing Training, Tips and Lessons on Network Marketing"

Power-packed 500+ page manual from two top Network Marketers, Tom "Big Al" Schreiter and Art Jonak.

Tuesday, August 30, 2005

Did you pay your success dues?

Did you pay your success dues?
by Tom "Big Al" Schreiter

Imagine this . . .

There are two people, John and Mary.

John becomes a distributor in your group. He is lazy,
doesn't get on conference calls, doesn't learn new
skills, never gets off his butt, avoids talking to
prospects, seldom gives out a sample . . .

His "hands-on" knowledge of visiting with
prospects is "zero."

John just sits around and waits for that lucky
break . . . and it comes!

The perfect prospect with the perfect connections
with the perfect timing. Excellent!

And what happens to John's business?

Nothing.

Mary becomes a distributor in your group. She gets
on every conference call she can, learns new skills,
gives presentations to "live" prospects, passes
out samples . . .

She learns how to deal with prospects. She
accumulates experience.

While Mary is struggling and interacting with
prospects, that perfect prospect appears!

The perfect prospect with the perfect connections
with the perfect timing. Excellent!

And what happens to Mary's business?

It explodes.

Why?

Because Mary had experience. She interacted with
prospects daily. Each time she passed out a
sample, she learned a little bit about dealing
with people.

So when the perfect prospect appeared, Mary knew
how to handle the presentation.

That's why we pass out samples. We need to learn
how to interact with prospects in real life.

The moral of this story is . . .

You've got to pay your dues!

==> Want more neat prospecting ideas?

Get seven examples of ways to sponsor new distributors,
taken directly from the '103 Ways & Places To Sponsor
New Distributors' manual.

Simply send a blank e-mail to:

liz3-15187@autocontactor.com

Or go directly to:

http://mlmlessons.com/103

==============================================

Tom Big Al Schreiter is the author of the Fortune Now
Newsletter, a generic training resource for professional
network marketing leaders. If you'd like to read some
free back issues, go to http://www.fortunenow.com or
get the current issue free by calling 281-280-9800.

Don't forget to also get your own "secrets top leaders
use" at http://www.mlmlessons.com/headlines
This is a steal considering the bonuses are worth more
than the featured item itself.

Big Al and Art Jonak's powerpack manual is also available
at http://powerpack.mlmlessons.com

==============================================

Mama Get The Hammer (There's A Fly On Papa's Head).

Mama Get The Hammer (There's A Fly On Papa's Head).
by Tom "Big Al" Schreiter

I often talk about how important headlines are.

Picking the right headline immediately attracts a
qualified prospect's attention. The wrong headline will
attract unqualified prospects who will waste your time
and doom you to a life of frustration.

Now, here are some song titles (headlines) from some
less popular country music hits. Can you guess what
type of listener (prospect) they would attract?

* If Love Were Oil, I'd Be A Quart Low.

* If My Nose Were Full of Nickels, I'd Blow It All On You.

* Mama Get The Hammer (There's A Fly On Papa's Head).

* May The Bird Of Paradise Fly Up Your Nose.

* My Everyday Silver Is Plastic.

* They May Put Me In Prison, But They Can't Stop My
Face From Breakin' Out.

The above songs didn't go platinum. Their author's royalties
were small.

And that's how important headlines are to your business.
So here are four great headlines and opening sentences.

1. "To Men Who Want To Get Rich -- But Can't
Get Started"

2. "It's A Shame For You Not To Get Rich -- When
These People Do It So Easily."

3. "Great New Discovery Helps You Fire Your Boss
In Less Than Six Months."

4. "Don't Wait Another Moment! Fire Your Boss Now!"

(All of these headlines and first sentences were created
with Headline Creator Pro.)

Your first sentence or headline is everything. If you
don't capture your prospect's interest immediately, you
are wasting your time.

Want to create your own custom first sentences and
headlines?

Go to: http://www.mlmlessons.com/headlines

If you want to know five of my best first sentences or
headlines, they are in the yellow box on this page.

==============================================

Tom Big Al Schreiter is the author of the Fortune Now
Newsletter, a generic training resource for professional
network marketing leaders. If you'd like to read some
free back issues, go to http://www.fortunenow.com or
get the current issue free by calling 281-280-9800.

Don't forget to also get your own "secrets top leaders
use" at http://www.mlmlessons.com/headlines
This is a steal considering the bonuses are worth more
than the featured item itself.

Big Al and Art Jonak's powerpack manual is also available
at http://powerpack.mlmlessons.com

==============================================

Tuesday, August 16, 2005

How I got 2,000 quality prospects for only $4.95.

How I got 2,000 quality prospects for only $4.95
by Tom 'Big Al' Schreiter

With only $100 to spend, I would invest my money
and time into getting hot prospects to my site.
Here is how I got 2,000 quality prospects in two
weeks.

You can purchase prospect lists or use pay-per-click
to drive prospects to your site. That sounds like an
easy way to go. Just purchase a few thousand hot leads,
send them an e-mail, and presto!

Nothing happens.

Why? There could be many reasons.

1. These hot leads thought your e-mail was spam.
2. These hot leads didn't know, like or trust you.
3. Your e-mail message was boring.
4. These hot leads weren't so hot. They weren't
good prospects.
5. The web page you sent them to was boring.

There are a lot of factors that could sabotage your
"hot leads" e-mail campaign.

Here is an inexpensive way to get prospects and
still keep most of your $100.

You can use this technique to build a mailing list
or to build an opt-in prospect list. It's a great
way to reach prospects that you don't know.

How?

By using viral marketing. You are going to allow
your initial contacts to spread your message all
across the Internet.

Step 1:

Create a viral message.

What is the most viral type of e-mail message that
is passed on to friends?

Jokes and inspirational stories.

So let's find a good joke. That's not hard on the
Internet. There are plenty of joke sites.

I am going to pick a joke about bosses. Employees
love jokes about bosses. And they will forward my
boss joke to other employees.

This is not only viral, it is target marketing. My
market is employees who hate their jobs. So, I am
reaching just the right prospects.

Step 2:

Create a signature file that will send the
readers of your e-mail to your website.

If you are not familiar with signature files, they
are the P.S. at the end of your e-mail message.

People are lazy. When they forward (viral) your
joke to their friends, they will simply forward
the entire e-mail message - including your
signature file.

Now your signature file (advertisement) is in
front of qualified prospects with smiles on their
faces.

You must make your signature file interesting so
that your prospects will have a reason to visit
your web site. Here is the exact copy of the
signature files I used to create over 2,000
qualified prospects in less than two weeks:

Are men better networkers than women? Here's
proof:

http://www.fortunenow.com/flash/networkers.swf

I also used:

P.S. For a laugh and to see my wife's face,
click here:

http://www.fortunenow.com/flash/networkers.swf

Both signature files sent people to a short 15-
second Flash presentation. The Flash presentation
was created by my 15-year-old nephew.

Cost? A six-pack of beer. (Just kidding. His mom
wouldn't let me.) So, I took him to Starbucks as a
reward for his one hour of "programming." He
ordered an exotic coffee for $4.95.

The signature files worked well because:

Are men better networkers than women? Here's
proof:

http://www.fortunenow.com/flash/networkers.swf

and

P.S. For a laugh and to see my wife's face,
click here:

http://www.fortunenow.com/flash/networkers.swf

created tension and curiosity. If your teaser
lines are boring, they just won't work.

Because the Flash presentation was funny, people
passed on the link to their co-workers and
friends. The viral effect was massive.

At the end of the Flash presentation was an offer for
77 FREE Tips. About 45% of the viewers subscribed. Now
I had 77 more chances to create a relationship with the
prospect.

This technique was one of the cheapest, yet most
effective way for me to create targeted, qualified
prospects.

So what could you use for your signature files?
Here are a couple of examples to get you thinking:

* Click here to see which picture looks like you.

* Click here to see a picture of my boss' face
when I told him "I quit."

* Does your telephone bill look like this? Click
here to see a picture of my bill.

* Click here to see a picture of my wife's stomach.

* Click here to see how a 46-year-old grandmother
gets free tickets to visit her grandchildren.

* Want a four-day work-week? Click here to see how.

What do all of these examples have in common? They
are interesting. They create curiosity. And your
readers will be directed to your web site.

So if you want more traffic, want more leads, or
just want to build a huge opt-in mailing list, try
creating a viral signature file.

==> Want more neat prospecting ideas?

Get seven examples of ways to sponsor new distributors,
taken directly from the '103 Ways & Places To Sponsor
New Distributors' manual.

Simply send a blank e-mail to:

liz3-15187@autocontactor.com

Or go directly to:

http://mlmlessons.com/103

==============================================

Tom Big Al Schreiter is the author of the Fortune Now
Newsletter, a generic training resource for professional
network marketing leaders. If you'd like to read some
free back issues, go to http://www.fortunenow.com or
get the current issue free by calling 281-280-9800.

Don't forget to also get your own "secrets top leaders
use" at http://www.mlmlessons.com/headlines
This is a steal considering the bonuses are worth more
than the featured item itself.

Big Al and Art Jonak's powerpack manual is also available
at http://powerpack.mlmlessons.com

==============================================

Four great headlines and opening sentences.

Four great headlines and opening sentences.

1. "How to retire five years early at full pay."

2. "Will you still be working 40-hour weeks ten
years from now?"

3. "How to lose one pound a week and still eat
all the ice cream you want."

4. "Get a new career . . . without risk."

Your first sentence or headline is everything. If you
don't capture your prospect's interest immediately, you
are wasting your time.

Want to create your own custom first sentences and
headlines?

Go to: http://www.mlmlessons.com/headlines

If you want to know five of my best first sentences or
headlines, they are in the yellow box on this page.

==============================================

Tom Big Al Schreiter is the author of the Fortune Now
Newsletter, a generic training resource for professional
network marketing leaders. If you'd like to read some
free back issues, go to http://www.fortunenow.com or
get the current issue free by calling 281-280-9800.

Don't forget to also get your own "secrets top leaders
use" at http://www.mlmlessons.com/headlines
This is a steal considering the bonuses are worth more
than the featured item itself.

Big Al and Art Jonak's powerpack manual is also available
at http://powerpack.mlmlessons.com

==============================================

Thursday, August 11, 2005

Closing for cowards.

Closing for cowards.

If you feel anxious about closing your prospects, maybe
you can use this closing statement.

It's polite.

It puts the decision on the prospect.

It's easy to say.

Here it is. Simply say:

"So what would you like to do next?"

==> Want more neat prospecting ideas?

Get seven examples of ways to sponsor new distributors,
taken directly from the '103 Ways & Places To Sponsor
New Distributors' manual.

Simply send a blank e-mail to:

liz3-15187@autocontactor.com

Or go directly to:

http://www.mlmlessons.com/103

==============================================

Tom Big Al Schreiter is the author of the Fortune Now
Newsletter, a generic training resource for professional
network marketing leaders. If you'd like to read some
free back issues, go to http://www.fortunenow.com or
get the current issue free by calling 281-280-9800.

Don't forget to also get your own "secrets top leaders
use" at http://www.mlmlessons.com/headlines
This is a steal considering the bonuses are worth more
than the featured item itself.

Big Al and Art Jonak's powerpack manual is also available
at http://powerpack.mlmlessons.com

==============================================

"What are you doing for lunch on Wednesday the 8th?"

"What are you doing for lunch on Wednesday the 8th?"

I received an envelope with this message printed near my
name and address:

"What are you doing for lunch on Wednesday the 8th?"

Of course I opened the envelope.

I knew I wouldn't be in Houston on the 8th, but I
was curious about what I would be missing.

I opened the envelope. This was a great first
sentence or headline that prompted me to action.

This would have been effective as the subject line
of an e-mail or a message left on voice mail.

The point?

If we say the right things, prospects jump to
action. Are you saying the right things to get
your prospects to respond?

That's why I am a student of great first sentences
and headlines.

Want an easy way to create your own great first
sentences and headlines? Simply go to:

http://www.mlmlessons.com/headlines

And make sure to check out my five all-time favorite
first sentences. They are in the yellow box.

==============================================

Tom Big Al Schreiter is the author of the Fortune Now
Newsletter, a generic training resource for professional
network marketing leaders. If you'd like to read some
free back issues, go to http://www.fortunenow.com or
get the current issue free by calling 281-280-9800.

Big Al and Art Jonak's powerpack manual is also available
at http://powerpack.mlmlessons.com

==============================================