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MLM Lessons
Articles
"Providing Training, Tips and Lessons on Network Marketing"
Power-packed 500+ page manual from two top
Network Marketers, Tom "Big Al" Schreiter and Art Jonak.
Get One Copy For Yourself and Give Some To Your Top Leaders ! Order Here !
____________________________________________________
"How long can you wait?"
by Tom "Big Al" Schreiter
The simple prospecting question that helps build
your business.
Try asking this question with difficult prospects:
"How long can you wait?"
When a prospect says that he doesn't have time to
build a business, but wants to earn $10,000 a
month, ask him how long he can wait until he
starts earning $10,000 a month.
He might say that he needs to work on earning more
income now. Or, maybe he says that he can only
wait six months or a year, but he knows that he
eventually has to earn more money.
This question makes the assumption that the
prospect will join, and that his only decision is
how soon to join. It certainly makes the prospect
think of the consequences of not joining - never
having that increased income.
Want more neat prospecting ideas?
Get seven examples of ways to sponsor new distributors,
taken directly from the '103 Ways & Places To Sponsor
New Distributors' manual.
Simply send a blank e-mail to:
liz3-15187@autocontactor.com
Or go directly to:
http://www.mlmlessons.com/103
-------------------------------------------------------
If you don't have a copy of my album, "How To Give A
One-Minute Presentation," here is an easy way to learn
the basics.
I have posted a seven-lesson mini-course so you can
learn the basics of this powerful presentation method.
Simply send a blank email to:
liz3-178608@autocontactor.com
Or go to:
http://www.fortunenow.com/resources/1minute_219.htm
-------------------------------------------------------
A fellow genius once told me . . .
Okay, okay. Maybe I'm grossly enhancing my cerebral
powers, but at least the OTHER guy was a genius.
Here is what this marketing genius said:
To sell a woman anything, simply put these words in
front of what you're selling:
"Sugar-free."
"One calorie."
"On sale."
To sell a man anything, simply put this word in
front of what you're selling:
"Turbo."
So I tested his theory. I said to my wife, Susan:
"I think it was on sale."
She replied:
"What? What was on sale? How much? Is it still
on sale? Where was it? Do I have enough time
to go now?"
Gee, I didn't even say WHAT was on sale. Pretty
powerful stuff.
Unfortunately my wife knows all things -- even the
"Turbo" technique. So one day she tells me:
"And now it comes in a turbo model."
I reacted:
"What? A turbo model? What kind? How fast?
Does it have extra options? Will it be faster
than my friend's? How powerful is it?"
So why not position your products and opportunity
with these tips in mind? For instance, you could say:
"One-calorie super vitamin program."
"Quick start distributor kit now on sale."
"Turbo MLM." (Hey, what a great name for a book!)
"Turbo training day."
"Sugar-free munchie bar."
Get the idea?
It is what we SAY that makes a difference.
-------------------------------------------------------
Tom "Big Al" Schreiter here.
While giving your presentation to a prospect, you
notice that the prospect is leaning back, rolling
his eyes, hoping that you will quickly finish so
he can say . . .
"No."
Another 45 minutes wasted with a dead-end
prospect.
And you are feeling lonely, sad, and frustrated
that while others seem to be building their
networks quickly, you just aren't making the progress
you want.
And then on to another prospect who refuses to
give you an appointment for a presentation.
More rejection.
Why is it so hard to get instant appointments with
almost 100% of the prospects you talk to?
Why is it so hard to convince prospects to join
your business?
FACT: To get appointments instantly with almost
100% of the prospects you talk to, and to get
prospects to instantly want to join your networking
business . . .
==> You simply have to change what you say and do.
Just think about it.
As you probably know, there is a simple formula
for quickly building your network organization.
Other people are using it now.
Since you want to grow quickly too, you want to
learn the step-by-step sentences and phrases that
will get your prospects to lean forward, and want
to join.
Now I would like to help you experience how easy
networking can be, by helping you discover those
sentences and phrases that get prospects excited,
positive, and wanting to join your business.
Can I ask you a personal question?
Would you invest the time to read my seven-lesson
mini-course on "How To Give A One-Minute
Presentation?"
There is no cost.
When you receive each lesson, all you have to do
is spend about three minutes reading each step-by-
step technique. Simple.
And then, can you imagine what will happen in your
career?
Almost instantly you will see how to get your
prospects to quickly see what you see. And then
they will make the same decision as you did.
Here is your chance to subscribe now to this
quick, step-by-step seven-lesson mini-course.
All you have to do is send a blank email to:
liz3-178608@autocontactor.com
That's it.
Get ready to improve your business immediately.
Thanks.
Tom "Big Al" Schreiter
P.S. You don't have to subscribe to this free
seven-step mini-course, but why condemn yourself
to a lifetime of frustrating prospecting and
presenting experiences?
Stop the frustration now, and make a bigger
bonus check, by reading lesson one now :)
Send a blank email to:
liz3-178608@autocontactor.com
.
Tom 'Big Al' Schreiter
Fortune Network Publishing
PO Box 890084
Houston, TX 77289 USA
Phone: (281) 280-9800
http://www.fortunenow.com
bigalnews@fortunenow.com
Want to build relationships faster?
by Tom "Big Al" Schreiter
A picture is worth a thousand words. So why not use a
picture to help bond yourself with your prospect?
It is easy to be rude to a faceless stranger, but hard
to be rude to someone after you have seen his picture.
Why not use a picture as part of part of your signature
file? (If you don't know what a signature file is, it
is the little P.S. that your email program automatically
puts at the bottom of your emails.)
You can insert your picture directly onto your email, or
simply direct your prospect to a link to see your
picture.
Use these words:
"Click here to see a picture of me . . . "
Remember, once your prospect has seen your picture, the
relationship gets easier.
Want more neat prospecting ideas?
Get seven examples of ways to sponsor new distributors,
taken directly from the '103 Ways & Places To Sponsor
New Distributors' manual.
Simply send a blank e-mail to:
liz3-15187@autocontactor.com
Or go directly to:
http://www.mlmlessons.com/103
-------------------------------------------------------
Many of you know that I'm always concerned about my wife's
driving. Once I called her on her cell phone in a panic:
"Be careful! There is a report on the radio that
someone is driving the wrong way on the freeway."
She replied:
"Oh, there's more than one!"
-------------------------------------------------------
Free seven-lesson mini-course.
If you don't have a copy of my album, "How To Give A
One-Minute Presentation," here is an easy way to learn
the basics.
I have posted a seven-lesson mini-course so you can
learn the basics of this powerful presentation method.
Simply send a blank email to:
liz3-178608@autocontactor.com
Or go to:
http://www.fortunenow.com/resources/1minute_219.htm
-------------------------------------------------------
On one of our MLM Cruises, a Norweigan networker shared
this tip:
"Your warm market prospects are the most likely
to join, so why call those least likely to join?"
This is a great statement to get your new distributor to
contact his warm market first. Too often your new distributor
wants to run ads, rent lists, and contact cold leads before
he has the skills to present the opportunity properly.
-------------------------------------------------------
Where to find great, captive, motivated prospects.
Just stop to put fuel in your car.
And don't pay at the pump!
Inside the quickshop is a clerk. What do we know about
this clerk?
1. The clerk is motivated by money. Hey, the clerk
is working, right?
2. The clerk is responsible. Somebody trusts the
clerk to handle money.
3. The clerk is underpaid. I have never seen an
overpaid clerk.
4. The clerk probably hates the job. It's boring,
especially on the night shift.
5. And I bet the clerk would like more money.
Simply say to the clerk something like this (remembering
the rule of disagreement from my London Conference 2001
CD album):
"Hey, this looks like a pretty nice job. You get
to work inside and you don't have to worry about
nasty weather."
The clerk usually will disagree and now your conversation
begins. Easy, isn't it?
Or, lend the clerk a copy of my favorite generic
prospecting book, "How To Get Rich Without Winning
The Lottery."
Click here to read a special 14-page report on how to
use a generic prospecting book:
http://mlmlessons.com/pdf/swampedreport.pdf
My London 2001 Conference album has more hands-on,
practical, step-by-step techniques like the rule of
disagreement. For more details about this album, go to:
http://www.fortunenow.com/resources/223.htm
-------------------------------------------------------
You are going to hate these headlines :)
by Tom "Big Al" Schreiter
I often talk about how important headlines are.
Picking the right headline immediately attracts a
qualified prospect's attention. The wrong headline
will attract unqualified prospects who will waste
your time and doom you to a life of frustration.
Now, here are some more song titles (headlines)
from some less popular country music hits. Can you
guess which type of listener (prospect) they would
attract?
* I'm Just A Bug On The Windshield Of Life.
* Velcro Arms, Teflon Heart.
* I Got Tears In My Ears From Lying In My Bed
On My Back Crying Over You.
* You're The Reason Our Kids Are So Ugly.
* Oh, I've Got Hair Oil On My Ears And My Glasses
Are Slipping Down, But Baby I Can See Through You.
* You Can't Have Your Kate And Edith Too.
The above songs didn't go platinum. Their author's
royalties were small. And that's how important
headlines are to your business.
An easy way to create good headlines (or first
sentences) is to speak from your heart. What really
gets you excited about your business or products?
Your personal passion and enthusiasm can be a great
place to start your search for the perfect headline.
Your first sentence or headline is everything. If you
don't capture your prospect's interest immediately, you
are wasting your time.
Want to create your own custom first sentences and
headlines?
Go to: http://www.mlmlessons.com/headlines
If you want to know five of my best first sentences or
headlines, they are in the yellow box on this page.
-------------------------------------------------------
Want more neat prospecting ideas?
Get seven examples of ways to sponsor new distributors,
taken directly from the '103 Ways & Places To Sponsor
New Distributors' manual.
Simply send a blank e-mail to:
liz3-15187@autocontactor.com
Or go directly to:
http://www.mlmlessons.com/103
-------------------------------------------------------
My worthless sponsor always gives 100%.
Unfortunately, it's:
12% on Monday
23% on Tuesday
37% on Wednesday
22% on Thursday
6% on Friday
-------------------------------------------------------
Where to get prospects and pre-sold referrals.
On Saturday, I visited with Phil Snelman in Bournemouth,
England. He told me how he built his business.
About six years ago he purchased my book about how to
start a networking club in his community. And for the
past six years he has received weekly leads and pre-sold
referrals from his members.
So instead of looking for fresh prospects, purchasing
leads, and stressing over where to find new business,
Phil simply collects his fresh local pre-sold prospects
every week.
If you don't know how to start a free networking club
in your community, it is easy. I don't sell my book on
starting these clubs anymore, but I do give away a free
copy with my five e-books.
If you would like to receive this book on how to start
a free networking club, it is the free bonus at this
link:
http://www.fortunenow.com/resources/635eb.htm
-------------------------------------------------------
Why your friends must know about network marketing.
My friend, Al, worked many years for a big
corporation. During some of those years he hardly
saw his family. He was dedicated to doing the best
job he could.
And everything Al did -- helped the corporation.
The corporation bought Al's time for money, time
that Al can never get back.
Today, the time is gone. The money the corporation
paid Al was used to pay the rent. And the money is
gone too.
When Al left, the corporation stopped paying Al.
However, the corporation reaped profits year after
year on the original work that Al did.
-------------------------------------------------------
Fat Boy Report.
Are fat networkers better than skinny networkers?
Yes!
Fat networkers meet prospects face-to-face over coffee,
pizza, ice cream and buffets.
This builds personal relationships, the security you
need in your network marketing organization.
So the next time you are tempted to send an email or
make a phone call, consider this. It is better to meet
over food and build a stronger relationship.
Check the weight of your best network marketing leaders.
More next issue!
- Big Al
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