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MLM Lessons
Articles
"Providing Training, Tips and Lessons on Network Marketing"

Power-packed 500+ page manual from two top
Network Marketers, Tom "Big Al" Schreiter and Art Jonak.
Get One Copy For Yourself and Give Some To Your Top Leaders ! Order Here !
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When your prospect pleads poverty. by Tom "Big Al" Schreiter
When your prospect says:
"I can't afford $49 for a distributor kit. I barely have enough money for cable television, cigarettes, lottery tickets and beer."
You simply reply:
"You have cable television, right? Which will make you more money? Cable television or our opportunity?"
If your prospect doesn't subscribe to cable television, just modify your approach for the following:
* Smoking * Beer * Golf * Eating out at restaurants * Movies * Pizza
Your prospect has money. But your prospect is choosing where he WANTS to spend his money. This is your chance to check if the prospect is really serious about having an opportunity.
Want more neat prospecting ideas?
Get seven examples of ways to sponsor new distributors, taken directly from the '103 Ways & Places To Sponsor New Distributors' manual.
Simply send a blank e-mail to:
liz3-15187@autocontactor.com
Or go directly to:
http://www.mlmlessons.com/103
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I stunned my wife with my brilliance . . .
I only speak one language, English, barely. Some people have asked me if English was my second language. That's embarrassing.
My wife, Susan, speaks three languages and can't understand why she has to continually correct my English. After all, English is only her third language.
But it takes lots of work to learn English. To prove it, I gave her a small gift and said:
"Since there is no time like the present, I will now present your present."
Wow! She was quiet for a whole five seconds.
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Get your prospect to qualify.
One network marketer I know has no problem getting his new distributors to make appointments.
How does he do it?
First, he gives a complete presentation to his prospect. When the prospect says that he wants to join, my friend says this:
"The only way that you can join with me is to first set appointments for your first two presentations. If you can't set these two appointments, well, I don't think this business is for you."
What does his prospect do?
His prospect immediately gets on the telephone and sets appointments for two presentations.
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My worthless sponsor is one of those "bad things that happen to good people."
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"Four Strange Insights To Build Your Network Marketing Business."
I wrote this special report in 1995 to introduce my Fortune Now Newsletter for Leaders. Many of you asked to see it again, so here it is.
Simply go to:
http://fortunenownewsletter.com
and make sure you read the part about how the "crying baby" crushes the dreams of the alleged potential leader. :)
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Experience is that marvelous thing that enables you to recognize a mistake when you make it again.
-- F. P. Jones
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"How to Divorce Your First Millionaire!" by Tom "Big Al" Schreiter
Art Jonak was working out at the gym last week. (I don't go to the gym as I found out that I am allergic to the gym. Every time I go I suffer fatigue and break out in a sweat.)
Anyway, Art met a lady at the gym who had a book titled,
"How to Divorce Your First Millionaire!"
Think about it.
Isn't that headline catchy? I bet the author sold a lot of books. And all of those books were sold on the headline only. No one read chapters of the book first before purchasing.
That is the power of a headline or a great first sentence.
If your headline or first sentence is interesting, well, you win. The prospect will be instantly on your side, leaning forward, looking for reasons to buy or join.
So how good is your headline or first sentence?
Here are four great headlines and opening sentences.
1. "How To Get A High-Priced Lawyer On The Telephone For Less Than $30 A Month."
2. "How A 30-Cent Postcard Helped Me Quit My Job."
3. "Our Goal Is To Get You Into Networking So You Can Get Into Not-Working."
4. "How To Make Your Boss Cry In Three Easy Steps."
Your first sentence or headline is everything. If you don't capture your prospect's interest immediately, you are wasting your time.
Want to create your own custom first sentences and headlines?
Go to: http://www.mlmlessons.com/headlines
If you want to know five of my best first sentences or headlines, they are in the yellow box on this page.
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Two rules for success:
1. Never tell everything you know.
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If your downline is not recruiting new people . . .
Having trouble getting your new distributors to sponsor new people?
Want to slap their hands and get their attention - but in a nice way?
Just send your non-working distributors to this link, and get ready to smile :)
http://www.fortunenow.com/flash/choose.swf
They will get the hint!
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Want more neat prospecting ideas?
Get seven examples of ways to sponsor new distributors, taken directly from the '103 Ways & Places To Sponsor New Distributors' manual.
Simply send a blank e-mail to:
liz3-15187@autocontactor.com
Or go directly to:
http://www.mlmlessons.com/103
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Want to have friendly prospects?
Sales trainer Dale Ledbetter suggests that you send three separate prospecting letters and a gift before you make that first telephone contact.
Just think of how much more pleasant those initial prospecting calls will be by using this pre-contact relationship-building technique.
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